When I exhibit in a show there are many ways to measure success. You might measure success by sales metrics, or you might count contacts or offers, or you might even gather the business cards people volunteered. All in all, it is about seeds being sown- that is the base principe of exhibiting – sales and seeds!!!
The seeds from the American Craft Council show are already showing buds. I was contacted by someone who visited my booth and who wants to commission an anniversary gift, and a local show (Canton Festival of the Arts) has asked me to participate in their event in May. Not apply, exhibit. VERY exciting and humbling at the same time.
So when you panic or feel uncertain, just keep planting those seeds. Be patient and let the natural laws of sowing and reaping take control!